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As we become increasingly concerned about our environment, I’ve tried to source clothing that is ‘hand-me-downable’ and ethically produced; high-quality clothes in the best fabrics that move away from ‘fast fashion’ fads towards a more sustainable approach to childrenswear.
I have travelled around Europe (pre covid ) to meet the people behind our brands—designers who share my passion for style, quality and sustainability while using luxurious fabrics that are gentle and comfortable on young skin. while the majority of our brands are made in Europe, the ones that are not are made in factories in developing countries that have been certified. I’ve hand-picked all the clothes available on SonnyBear.ie and I hope you’ll agree that these ranges really are gorgeous, from soft, snuggly pyjamas to delightful dresses and sharp shirts and chinos.